Cinematic in every sense. Apple TV 4K lets you watch movies and shows in amazing 4K HDR and with immersive sound from Dolby Atmos.1 It streams your favorite channels live. Has great content from apps like Amazon Prime Video, Netflix, and ESPN.2 You can use Siri to control it all with just your voice. And this fall, Apple TV gets even easier to enjoy with new features designed to make your TV experience remarkably personal. 4K HDR sets a new standard. 4K gives you a crisper picture using four times more pixels than standard HD. High Dynamic Range (HDR) delivers brighter, more realistic colors and greater detail. From the hottest new movie to your favorite TV show, everything is more lifelike than ever. Dolby Atmos. It’s sound, turned up to 360. Combine Apple TV 4K with a Dolby Atmos–compatible sound system and you’re fully immersed in three-dimensional audio that sends sound around and above you with pinpoint precision. Whether a jet zooms overhead or a torrential downpour erupts, the true-to-life sound puts you inside the action. And as the first streaming player to be both Dolby Vision and Dolby Atmos certified, Apple TV 4K brings home the complete cinematic experience. Your photos, videos, and music. It’s all on TV. Enjoy your photos and videos from iCloud Photos or shared albums on the big screen.4 Connect Apple Music to your home theater. And let your friends and family share their photos and videos with AirPlay.